Thirsty?
SOMETHING BLUE
A study was done in the bar industry with the purpose to find out what colour is the most effective to drive sales. Without question, the overwhelming result proved that blue was the way to go. As a bartender, if I make a blue cocktail such as a Banana Popsicle martini, or a Blue cosmo, without fail someone will see it and come up to my bar and ask for “that blue drink”.
The Allure of The Classic Cocktail
When I first started working in a bar, my first job was in a place that had a Speakeasy theme (back in the late 80s.)  I was in my late teens and it seemed very new and exciting and glamorous to be surrounded by all these fancy cocktails with names like: “Golden Cadillac,” “Iron Butterfly” and  “Mexican Ferrari.”  Thankfully you never really hear about those cocktails anymore. There were, however, certain drinks that seemed to have an almost hallowed status: the Rusty Nail, Manhattan or Old Fashioned. Almost thirty years on,  just like the thirty years before, these cocktails still hold their place on cocktail menus around the globe. Honestly, I think it was being exposed to this world of “fine drinking” that gave me the hospitality bug; the handsome Bartenders loved making these drinks because they appreciated the opportunity to employ their skill at making a perfect cocktail.Â
With the reemergence of  Cocktail Culture, there are still lots of people who look down on “mixology”.  However, when you have worked alongside bartenders who can barely open a bottle of beer as I have, you really grow to appreciate the bartender who has an informed repertoire, who can modify an ingredient, or ingredients , ultimately creating something  special and memorable .
http://drinks.seriouseats.com/2013/05/25-essential-cocktails-everyone-should-know-cocktail-101-easy-mixed-drink-recipes-classic-cocktail-guide.html